© 2020 Joanne Lee. All Rights Reserved

"Me" is a handcrafted storybook breaks the barriers of the stereotypes associated with artists and designers.

Goal

This is to invoke empathy within the reader by utilizing interactive mechanics. 

Duration: 2 weeks, 2018

Key Roles: Storytelling, Illustration, Visual Design, Branding, Prototyping​​​​​​​

Process

Research on existing stereotypes

1:1 prototype testing with 10 participants

Craft final iteration of storybook